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Past Success

Peer to Peer: Facebook Global Digital Challenge

 
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Objective

Design, pilot, implement and measure the success of a social or digital initiative, product or tool designed to push back on hate and violent extremism.

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Outcomes

Over 600 P2P programs have been implemented in 40 U.S. states and over 75 countries

Generated over 250 million combined online and offline impressions since the program’s launch in spring 2015

Earned over 600 national and international pieces of press

25% of P2P initiatives remain active beyond the course of the academic term

Nearly 10,000 students have participated in the program to date