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The National Security Internship is more robust than a typical internship and offers more advantages than a monetary scholarship.
The GM & U Marketing Challenge is a case study competition where students are asked to create a full integrated marketing communications plan for the General Motors College Discount Program. |
"'The biggest thing we learned was how to communicate better with this tough audience,' says Tom Peyton, Hondas senior manager of marketing." CNBC TV Chevy Super Bowl College Ad Challenge "GM turns advertising over to students" |
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